project spacer
project spacer
Landmark Group
Homecentre
The development of a brand identity that encourages constant change and innovation articulates the retailing philosophy of the leading United Arab Emirates homewares chain. Throughout six countries, there is a company philosophy of not repeating the same products in store, but rather constantly changing one or more of these components according to fashion or style trends, while acknowledging that every home is different and made so by those who live there.
The evolved and simplistic house symbol provides constant recognition no matter what the content variation. Where practical, a different iteration of the trademark is utilised each time it is applied, providing an ongoing interaction with the customers and their many varied aesthetic sensibilities.
Landmark Group
Homecentre
The development of a brand identity that encourages constant change and innovation articulates the retailing philosophy of the leading United Arab Emirates homewares chain. Throughout six countries, there is a company philosophy of not repeating the same products in store, but rather constantly changing one or more of these components according to fashion or style trends, while acknowledging that every home is different and made so by those who live there.
The evolved and simplistic house symbol provides constant recognition no matter what the content variation. Where practical, a different iteration of the trademark is utilised each time it is applied, providing an ongoing interaction with the customers and their many varied aesthetic sensibilities.
OTHER RETAIL PROJECTS
Alegra
Alegra
Alquema
Alquema
Coles Supermarkets
Coles Supermarkets
L’Aljub
L’Aljub
La Comer
La Comer
Modoo
Modoo
Viva